Lighting the Fire Pit

I was trying to convince the family to light up the fire pit for the season. This is actually a new one we got from Momoko's sister. Nobody ever seemed remotely interested. So, today I lit the thing up myself.

Made sure to put a ton of newspaper balled up at the bottom. Then I grabbed some kindling from the trash can we filled in the car port in case of power outage. Finally, I grabbed a couple small logs from the car port shed. Again, we placed them there in case of power outage.

At first, the flames roared high. Only one of the log seemed to be marginally lit. I got a lot more newspaper that kept lighting and burning out. In the end, the logs seemed singed at best. Got to figure out what is wrong. Maybe need some lighter fluid?